Many companies make considerable efforts to increase the loyalty of their customers, strengthen customer relationships and minimize customer risks. Aside from the postal address, the telephone number is becoming more and more an indispensable component of every address and thus an important success factor in market and customer orientation.

Communication with customers and prospects via telephone is in many cases the most efficient and cost-effective kind of dialog. For this reason, especially in the context of CRM and CTI applications, it is important to save telephone numbers as completely and correctly as possible in the address databases. Only then is it possible for your employees to have the customer data already on screen (inbound) prior to accepting the call (with transmission of the telephone number) or to communicate actively, swiftly and rationally from the company (outbound).

For the most various reasons telephone numbers are no longer current or only partially saved in the customer and prospect databases. Therefore it is often necessary to ascertain the correct telephone number via information, the Internet or a telephone CD. This is generally extraordinarily time consuming and personnel intensive. Therefore many companies are seeking solutions that ensure a nearly completely automatic assignment of the telephone numbers.

With phone, an online component from the product line OPENedition, we now offer you a software system, with which you can assign or update 'in-house' your customer and prospect telephone numbers in Germany.