Below you find news, events, press releases, specialist reports, white paper, best practices and many more all about customer data management.
Infographic: Trend Study Customer Data Management
Effective customer data management is a key success factor for the digital transformation. But how "digital-ready" are the German companies?
How good is your Customer Data?
Whether through relocations, deaths, weddings or typing errors: The quality of your data is affected by different internal and external factors.
Data Quality Scorecard Infographic – Facts about Data Quality
Marketing managers face major challenges when planning campaigns. Learn how to meet them with our new infographic "Data Quality Scorecard" - for a targeted and cost-saving campaign management.
Smart Customer MDM - Effective Customer Data Management
The company's success is closely linked to the efficient management of customer data. The premise: a 360 ° Customer View across all channels. The key: powerful Master Data Management tools.
Are you ready for multi channel & omni channel management?
Nowadays customers are active on various different channels and they use them for the communication with companies. For that reason you need to be present at these points of contact and be confident...
Managing customer data economically in small and medium-sized businesses
Smart in SME - Learn more how to manage customer data economically in small and medium-sized businesses in our new infographic.
The Golden Path to Success
Create a golden path for your line of work by improving your customer information and get to know your customers, leads and prospects better!
Do you know your customer?
New infographic! What are the most common challenges within organizations and what can happen if organizations struggle with these challenges? This infographic will explain this with facts based on a...
Top 10 problems with customer information
We made a selection of the top 10 problems about customer information that most of marketing departments are facing nowadays.
What utilities do wrong in their customer communication?
This infographic describes typical mistakes done by utilities. Learn more…