Pubblimail goes with Uniserv
Data quality management in the direct marketing sector
Pforzheim, 13.08.2019 – The direct marketing company Pubblimail, located in Calenzano in Italy and part of the Orangelink group, is from now on using data quality solutions from Uniserv.
Uniserv’s DQ solutions do provide customers worldwide with comprehensive and relevant aspects of wide-ranging applications and operational fields covering all aspects of data quality. The central cornerstones are operative data quality (optimised data quality in operative applications such as Web Shop, CRM or ERP), strategic data quality (measuring data quality), platform data quality (securing investments in enterprise architectures), as well as process data quality (minimising risks by using accurate data made available at the right time in the business process).
But data quality is not just a one-off action. Instead, data analyzing, data cleansing, first time right and data governance should work together continuously to provide the ultimate in optimised data. A sound data base is decisive in this era of artificial intelligence, digitalization, networking and machine learning. Data is today’s competitive factor number 1. Based on a foundation of high-quality data, new business models can be developed, new target markets revamped and one’s own entrepreneurial creativity converted into constant growth. Uniserv therefore provides the expertise and services and technology from a single source.
Pubblimail is part of the Orangelink group. Orangelink was founded in 1985 as a provider of direct marketing services in Prato, situated in Italy‘s Toskana region. The company is offering solutions which contribute proactively to the improvement of their customer’s institutional communication processes. Furthermore, the portfolio is comprising integrated solutions for all requirements of the processing, production, archiving and document management of business communication. Mass printing and enveloping, electronic invoicing for public administration, notification of postal documents, matching of payments, physical archiving, compliant alternative storage, mass mailings of PEC are just a few examples out of the comprehensive service range. The employee’s experience with administrations, utilities, banks and insurances as well as leading companies of the telecommunication sector make it possible to offer a wide range of 360 degree services.
More information at www.orangelink.it.