Uniserv at the Netcomm E-Commerce Forum in Milan
This year Uniserv participated in the 10th edition of Netcomm E-Commerce Forum in Milan on 21 April 2015. The event allowed to investigate the dynamics of the entire supply chain of the electronic commerce. Over 4.000 participants had the opportunity to get insights into the Italian E-Commerce market, where Uniserv also presented its Smart Customer MDM solution.
The solution of Uniserv is answering one of the most important needs in today´s E-Commerce: Getting a 360° view of the customer data. Knowing your customer is essential and the solution of Uniserv conquers well-known business pains:
- Establishing a customer relationship
- Optimising multi-, omni- and cross-channel sales
- Complete and correct data
- Merging the information of different data sources to get the 360 degree view
- Direct and realtime interaction with customer based on preferences and needs
- Creating a Golden Record
Exchanging views with various other companies and networking with experts and decision-makers confirmed that E-Commerce is an expanding sector and having an overall view of your customer is a basis for a successful and growing business.