How good is your data quality?
- Are your customers multiple times in the system?
- Are your contact persons outdated?
- Is it difficult for you to select the right target group?
- Are the response rates of your campaigns too low?
Have you already asked these questions yourself?
Data quality is far more than just checking and, if necessary, correcting addresses and matching similar records. Did you know that data quality consists of four different levels that need to paid attention to, so that they can be considered ultimately a real "asset" for your organization?
Would you like to find out more? Download now for free!
Download now our Business Whitepaper „Data Quality is more than just address validation“ for free.