Uniserv Magazine

All important, worth knowing data and software topics at a glance.

Here you will find a wide range of in-depth information and exciting suggestions on our customer data management topics. Enjoy reading!

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Master Data Management
Break down data silos and manage data centrally to avoid unnecessary costs
We show you how IT departments can effectively manage business partner master data without disrupting ongoing operations.
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Data Quality

Location Structure - arrange address elements with artificial intelligence

Address elements are often unstructured. With Location Structure, problems with unorganized addresses are a thing of the past thanks to AI.

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Data Quality

Identity Resolution: recognize multiple existing customer data accurately

Identity resolution enables companies to clearly identify customers and prospects across different channels and touchpoints.

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Master Data Management

SAP S/4HANA migration scenarios - How to master the changeover

There are various ways to migrate to SAP S/4HANA. Certain criteria determine whether greenfield, bluefield or brownfield migration is the better option.

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Data Quality

Microgeographic market data and reverse geocoding for efficient target group addressing

These technologies enable the gap between the online and offline worlds to be closed and a holistic customer journey to be facilitated.

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Master Data Management

Customer Golden Records for a holistic view of customer data

Despite a wealth of data, there is often a lack of a reliable, centralized, consolidated and holistic view of customers and business partners. This hinders customer centricity.

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Master Data Management

Create domain golden records and company-wide golden clusters with the new 'Golden Cluster' feature

Successful customer journey: Uniserv Customer Data Hub creates new opportunities in business scenarios with customer and prospect data.

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Data Quality

Introducing systems for CRM or marketing automation with data quality in mind

Companies spend a lot of time on the introduction of a new CRM or marketing automation system. The most common mistake: the horse was " bridled from behind "!

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Master Data Management

Data-driven marketing: Commercial success with relevant & quality data

With data-driven marketing, customers can be addressed individually based on data, with the right offer, via the right channel at the right time.

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