Customer Journey – Gestalten Sie eine fesselnde Reise für Ihre Kunden

Data protection

Status: October 2019

Standard requirements (Art. 13 GDPR)

This data protection declaration provides information about the type, scope, purpose and legal basis for collecting and processing your personal data when using our website and the rights to which you are entitled under the General Data Protection Regulation (GDPR).

We process all personal data collected during your visit to our website in accordance with the statutory provisions of data protection and in compliance with the protection objectives of information security.

The person responsible for data processing when using this website in accordance with Art. 4 para. 7 GDPR is:

Uniserv GmbH
Rastatter Strasse 13
75179 Pforzheim
Germany
Phone +49 7231 - 936 - 0
Telefax +49 7231 - 936 - 2500

For information, questions, suggestions or complaints regarding data protection, please contact our data protection officer

Secorvo Security Consulting
Ettlinger Strasse 12-14
Germany
76137 Karlsruhe
Email: datenschutz@uniserv.com

Scope of the data protection declaration

This privacy policy applies to all pages of the following domains:

www.uniserv.com, www.uniserv.de, www.uniserv.fr

Your rights

As the data subject you have the following rights in your dealings with us:

Information

You can request information about your data stored by us at any time using the contact information shown above. Contact us via the above-mentioned contact information or the data protection officer.

Correction, limitation and erasure

You also have the right to request the correction of inaccurate data, or, in the case of legal requirements, the rectification, limitation or erasure of your data.

Right to object

You may informally object at any time to the use of your personal data for the purposes of direct advertising, market research or the demand-oriented design of telemedia.

You may also informally object to any consent given on this page by using the contact details shown above or via the links provided for this purpose on this website or in the emails based upon your consent.

You may opt out of the use of web analysis tools, tracking services, retargeting services and the collection of your usage data in general using the relevant links to the services in this data protection statement.

You can informally object to any consent given on this page to the data protection officer using the contact  information shown above or by using the revocation links provided on this website. The legality of processing performed on the basis of this consent and up to the revocation of this consent remains unaffected.

Data transferability

Upon request we will send you the data you have provided to us for processing in a structured, regular and machine-readable format which you can use for further processing. Please send your request to the contact address shown above.

Right of complaint

You have the right to contact our data protection officer at any time in the event of complaints regarding data protection under the contact information shown above. You can also address your complaint to the responsible data protection supervisory authority:

https://www.baden-wuerttemberg.datenschutz.de

Transmission security

This website provides the so-called TLS security system (Transport Layer Security) together with minimum 128-bit encryption as the default setting for the transfer of personal data.  This protects such data against accidental or intentional manipulation, loss, destruction or access by unauthorized persons. The security measures are continuously adapted in line with technological developments. Encrypted data transmission is shown by a closed key or lock symbol displayed in the lower status bar of your browser.

External links and integrated services

Wherever this website contains links and/or services referring to pages not operated by us, the contact person ("responsible person") is the respective provider. The use and processing of your personal data is then subject to the data protection declaration of the respective provider. 

Collection of usage data when visiting this website

When using a website, information about the user is collected, which can (theoretically at least) be related to a specific user via the IP address, specific user settings, cookies or other identification possibilities. This data serves technical purposes for representation of the page, and/or optimization of the page by statistic recording of user behaviour. It can also be used to indicate already transacted data or input about the user again following an interruption of use. The following information describes what usage data is collected on this page and which other services are used.

Transmission of browser data and settings

In the case of purely informational use of the website, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you wish to view our website, we collect the following data which is technically necessary for us to display our website and ensure stability and security. 

The legal basis for processing is Art. 6 para. 1(f) GDPR (”Lawfulness of processing”):

  • IP address
  • Date and time of the request
  • Contents of the request (specific page)
  • Access status / https or httpStatuscode
  • Amount of data transferred in each case
  • Web page from where the request came
  • The browser used
  • Operating system
  • Language and version of the browser software
  • Cookies / Flash Cookies
  • Referrer
  • Other technical parameters, e.g.

           - JavaScript support
           - Number and type of plug-ins installed
           - Size of the browser window
           - Screen resolution
           - Supported languages
           - Installed fonts

Log Analysis of the Host Provider

  • The host provider logs and stores server-side log files, in particular for general errors that have occurred and errors that have occurred during logins. IP addresses are stored for up to 14 days so that errors can be analysed and eliminated. The legal basis for this processing is Art. 6 para. 1(f) GDPR.

Tracking opt-out

With the so-called "do not track" setting you can opt out of your website visits being tracked. This setting is offered by a number of browsers. If you enable the "do not track" option, your visits should not be tracked:

Own services (interactions)

When using the following services offered on our website, personal data provided by you will be stored and¬ processed for the respective¬ purposes - e.g. in the context of registration, a survey or for the execution of a contract.

Contact and Support Form

To contact us or to make a support request, you can use the following contact or support forms:

https://www.uniserv.com/en/company/contact/
https://www.uniserv.com/en/services/support-request/

In order to process your request, your name including salutation (optional), a valid email address, the name of your company and the contents of your message will be collected. The¬ data you enter is transmitted via a secure TLS connection.

The information you provide will be forwarded to the department responsible for your request and will only be used to process your enquiry. Your data will be deleted immediately after processing, unless storage is required for reasons of verifiability, customer service or statutory retention periods.

You can informally object to the storage of your personal data by using the contact data mentioned above. In this case, we will no longer process your data unless there are overriding reasons for further storage or when the processing serves the pursuit of legal claims.

Newsletter

If you would like to receive the Uniserv newsletter offered on this website, your valid email address is required. The newsletter is available via the link: https://www.uniserv.com/unternehmen/newsletter/ or by signing up for a webinar, downloading a download requiring registration or by ordering a calendar by subscribing to the newsletter.

We will only use the data provided during registration to send you the desired newsletter at regular intervals. In order to avoid newsletter subscriptions by unauthorised third parties, the so-called double opt-in procedure is used, i.e. the newsletter is only sent after you have confirmed the subscription request via a link sent to your email address.

Each time you receive the newsletter, you will be given the opportunity to change your personal details or unsubscribe with a simple mouse click. Your data will not be passed on to third parties at any time. If our newsletter contains advertising references to third-party products, these will be sent exclusively by us.

The legal basis for sending the newsletter and the necessary storage of your data is your consent to Art. 6 para. 1 (a) GDPR.

Individually tailored offers

We want to provide you with individual offers as far as possible. Therefore, we use the information you send us, and the information automatically generated when you read our newsletter, to provide information and offers tailored to you and your interests. We use existing information such as receipt and read confirmations, opening and clicks of emails for this purpose.

By analysing and evaluating this information, we are able to provide you with advertisements that are individually tailored to your interests. We wish to make our advertising as useful and interesting as possible for you. Therefore, you will receive advertising such as newsletters, topic notes, event and product recommendations by email or postal advertising corresponding to your interests.

The legal basis for the processing is Art. 6 para. 1(f) GDPR (balance of interest). 

Tracking of newsletter usage

With our newsletter, you will be asked for your consent to allow the dispatch system to identify whether the delivery was successful; whether and when you opened the respective newsletter, whether you clicked on any links included in it and whether you have sent an answer. This data is used, e.g. to better align the automated sending of future newsletters with your interests and to estimate their success. The data will be processed exclusively for these purposes. The data will not be passed on to third parties.

You can cancel delivery of the newsletter at any time by using the Unsubscribe link included in each email. Your email address and user account, including historical information, will be deleted 90 days after you unsubscribe.

The legal basis for the tracking is Art. 6 para. 1 (f) GDPR (balance of interest). 

Uniserv Login (Downloads)

If you register for a download requiring registration, you must use the Uniserv login and create a download account. For this purpose, we require the following information:

  • First name
  • Surname (Family name)
  • Company
  • Password
  • Email address
  • Telephone (optional)

In order to ensure that each customer can only access their own data and to make the transfer of data secure, a login with username and password is required. The data is transmitted via a secure TLS connection.

Before first use, you have to register once. You must provide at least your name, address and a valid email address. You must also choose a password. You will then receive an activation key by email.

The only personal information stored in the download portal is that which is already known with the completion of the contracts concluded with you and directly connected to their fulfilment.

Each time you use the download portal, your use is logged by our access systems so that we can provide proof of access over a period of 90 days. This provides security for the system and for your data. Following this period, these log entries are automatically deleted.

If you no longer wish to be registered and use the portal, you can request deletion of your online access by sending an informal email to datenschutz(at)uniserv<dot>com

The legal basis for storing the data for setting up the account is Art. 6 para. 1 (b) GDPR. 

We wish to provide you with individual offers as far as possible. Therefore, we use both the information you send us and that which is automatically generated during the download process to create information and offers tailored to you and your interests. We use existing information such as receipt and read confirmations, opening and mouse clicks in emails for this purpose.

By analysing and evaluating this information, we can provide you with advertisements that are individually tailored to your interests. We wish to make our advertising as useful and interesting as possible. Therefore, you will receive advertising such as newsletters, topic notes, event and product recommendations by email or postal advertising that correspond to your interests.

The legal basis for use of the data for these services is Art. 6 para. 1(f) GDPR.

Webinar

If you register for a free webinar that requires registration, we require the following information:

  • First name
  • Surname (Family name)
  • Company
  • Email address
  • Position (optional)
  • Telephone (optional)

When registering/participating in webinars, the only personal information stored is that that is provided by you for the conclusion and execution of the contracts for the webinars (information about the person and designation of the webinar for which registration has been made or participated in ) and is directly related to their fulfilment.

We log the use of the webinar by you on our access systems, so that we can provide proof of access for a period of 90 days. This serves the security of the system and your data. Following this period, these log entries are automatically deleted.

If you no longer wish to remain registered, you can cancel your online access by sending an informal email to datenschutz(at)uniserv<dot>com

The legal basis for storing the data for setting up the account is Art. 6 para. 1 (b) GDPR. 

We want to make you individual offers as far as possible. We therefore use the information you send us and which is automatically generated when you register for a webinar to create information and offers tailored to you and your interests. We use existing information such as receipt and read confirmations, openings and clicks of emails for this purpose.

By analysing and evaluating this information, we are able to provide you with advertisements that are individually tailored to your interests. We would like to make our advertising as useful and interesting as possible for you. You will therefore receive advertising such as newsletters, topic notes, event and product recommendations by email or letter advertising that correspond to your interests.

The legal basis for use of the data for these services is Art. 6 para. 1(f) GDPR.

Online demonstrations

With the online demonstration you can test Uniserv products free of charge. The following information is logged:

  • Anonymized IP address
  • Browser used
  • Operating system
  • REST service used (without parameters):

            - which product 
            - which country
            - example used
            - date and time

The analysis and evaluation of this data enables us to offer you products tailored to your needs and wishes and to further improve and develop our products. The legal basis for the processing for the purpose of pre-contractual measures is Art. 6 para. 1 (b)GDPR. Processing is also performed in the legitimate interest of the controller pursuant to Art. 6 para. 1 (f)GDPR.

Third-party services

Use, functions and types of cookies

Cookies are small text files that are stored on your computer by your browser. They contain various data, e.g. duration of the website visit or user input. They may originate from us as a website provider (so-called first-party cookies) or, in cooperation with third parties, also from them (so-called third-party cookies) and can be intended for storage for different lengths of time (duration of page use, from several weeks up to years). You can limit or disable the storage and reading of cookies by "do not track", but then the full functionality of the website might no longer be available. You can also delete cookies from your computer’s hard drive at any time.

First party cookies

Our website uses so-called session cookies. These are used to store data relevant for the website visit or to identify your computer during your visit and for subsequent visits (e.g. simplified password entry). They ensure full technical functionality of the website. The legal basis for the processing is Art. 6 para. 1(f) GDPR.

Third-party cookies

When we cooperate with third parties, you will be informed individually and separately about the use of such cookies and the scope of the information collected in each case in the following chapters on respective third-party service providers.

Google Fonts

We use so-called web fonts from Google Ltd. ("Google", Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) to display fonts. 

Google is certified for the Privacy Shield (https://www.privacyshield.gov/), which is designed to ensure compliance with EU privacy standards.

When you open a website page, your browser loads the web fonts needed into your browser to display text and fonts correctly. For this purpose, your browser connects to Google, thus informing Google that our web pages have been accessed via your IP address.

The use of Google Fonts is in the interest of a uniform and appealing representation of our web pages. If your browser does not support Google Fonts or Web Fonts, your device will use a default font.

For more information about Google Fonts and Google's privacy policy, please visit the web addresses below:

https://fonts.google.com/
​​​​​​​https://policies.google.com/privacy?gl=de&hl=en

The legal basis for the processing of personal data when using Google Fonts is Art. 6 Para. 1(f) GDPR (legitimate interest).

Tracking and analysis services

We use various tracking services for tailoring the design of the website to meet our requirements; for measuring its reach, analysing general user behaviour on the website and for optimising economic operation.

We create user profiles for the purposes of advertising, market research or for the demand-oriented design of our telemedia. These are created and managed exclusively on a pseudonymous basis in compliance with the German Telemedia Act (TMG), provided that you, as the user, have not objected to this procedure. The user profiles are never merged with the data of the bearer of the pseudonym.

Range measurement

Range measurement is used for market research and has the goal of determining the frequency of call-up of web pages, which make themselves available to us as advertising media. The results serve as a basis for our decisions to place our advertisements and provide you with personalized content tailored to your needs. 

Remarketing

Remarketing instruments are services that enable optimized, target-group-specific addressing via advertising placed on the website. We use the following products for this purpose. 

Use of the remarketing function of Google Inc.

The provider uses the remarketing or "similar target groups" function of Google Ltd. on the website. ("Google"). This feature enables the provider to target visitors to the website with individual advertising by displaying personalized, interest-based advertisements for visitors to the provider's website when they visit other websites within the Google Display Network. Google uses so-called cookies to perform analysis of website usage, which then forms the basis for the creation of interest-related advertisements. For this purpose, Google stores a small file with a numerical sequence in the browsers of visitors to the website. This number is used to record visits to the website and anonymous data about the use of the website. There is no storage of personal data of visitors to the website. If you visit another website within the Google Display Network below, you will see advertisements that most likely  include previously viewed product and information areas. You can permanently deactivate the use of Google cookies by following the link below and downloading and installing the plug-in provided: https://support.google.com/ads/answer/7395996?hl=en.

Alternatively, you can disable the use of cookies by third parties by visiting the Network Advertising Initiative's opt-out page at www.networkadvertising.org/choices/ and implementing the opt-out information provided there. For more information about Google Remarketing and Google's privacy policy, please visit www.google.com/privacy/ads/.
 

Analysis of usage behaviour


Evalanche

When using the services of our Uniserv Academy, as well as the newsletter or downloads, we use the "Evalanche" service to be able to tailor our offers more precisely to your needs. This means that the information entered in contact forms for the Uniserv Academy, as well as for downloads or newsletters, is registered using Evalanche. If we determine that you have a high interest in certain services, we will use this information to address you specifically. This gives us the opportunity to better tailor our services to your needs and interests and thus improve our offers to you. This analysis only takes place if you have filled in a contact form and a profile registered in Evalanche. If you wish to object to this process, please let us know at datenschutz(at)uniserv<dot>com 

The legal basis for the use of Evalanche is the legitimate interest pursuant to Art. 6 para. 1(f) GDPR.

Google Analytics

Google Analytics is a web analysis service of Google Ltd. ("Google", Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland) and is used on the basis of our legitimate interest pursuant to Art. 6 para. 1  f) GDPR for the purposes of designing the website in line with requirements, measuring reach, analysing general user behaviour on the website and optimizing its economic operation. 

Due to the marketing tools used, your browser automatically establishes a direct connection with the Google server. Please note that data processing by Google may take place outside the European Union. Google is certified under the Privacy Shield Agreement, providing a guarantee of compliance with European data protection legislation (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).

Google Analytics uses "cookies" to help the website analyse how users use the website. The information stored by the cookie is usually transferred to a Google server in the USA and stored there. 

We have enabled IP anonymization on this website. This will cause Google to shorten your IP address within member states of the European Union or other states party to the Agreement on the European Economic Area prior to use and further transmission. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there. 

Google will use this information on behalf of the operator of this website, to evaluate your use of the website; to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator.

Further information about the use of data by Google, settings and opposition to use can be¬ found on the Google website:

The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google. You may reject the use of cookies by selecting the appropriate settings on your browser, however, please note that by doing so, you might not be able to use the full functionality of the website.

You can also prevent Google from collecting data generated by the cookie and related to your use of the website (including your IP address) and from processing this data, by downloading and installing the browser plug-in available from the following link: https://tools.google.com/dlpage/gaoptout?hl=en.

User’s personal data will be deleted after 14 months.

Google AdWords

The Google marketing services we use also include the online advertising program "Google AdWords". When Google AdWords is used, every AdWords customer (i.e. every site operator such as us) receives a different "conversion cookie". These cookies cannot be tracked through the websites of AdWords customers. Therefore, we cannot evaluate the conversion cookie. The information collected with the help of cookies is used to compile conversion statistics for our website; this being an evaluation of previously defined actions a user has performed on the website. Google tells us the total number of users who clicked on their advertisement and were directed to a page tagged with a conversion tracking tag. However, we do not receive information that personally identifies users. We also use Google Analytics to evaluate data from AdWords and the double-click cookie for statistical purposes. If you do not wish to use the AdWords evaluation, you can deactivate it via the Google Ad Preferences Manager (https://adssettings.google.com/authenticated?hl=en).

Social Plugins and Pixel

Implementation of an objection

Social plugins lead to an unnoticed data transfer of the interacting user's data with the servers of the social network. For our website we have integrated the following solution which prevents your data as a website visitor from being collected automatically and untransparently:

Because we have opted for the solution mentioned here, the duty to provide  information about the handling (collection and processing) of personal data no longer lies with us as the website operator, but with the respective operator of the social network.

Twitter, Facebook, Xing, LinkedIn

Our website uses social plugins for the following social networks: Facebook/Instagram, Twitter, Xing and LinkedIn.

By activating the plugins, the respective social network receives information that you are currently visiting our website. If you are logged in to one of these platforms at the same time, the visit from our website can be assigned to your social media account. If you interact with the plugins, for example by clicking on the Facebook "Like" button or by making a comment your browser sends the corresponding information directly to the social network where it is stored.

We have integrated a Facebook pixel on our website. This pixel transmits encrypted usage data. This may be submitted to Facebook Inc. for analysis and marketing purposes.

For more details about the purpose and scope of data collection; further processing and use of the data by the social networks, as well as your related rights and setting options for¬ the protection of your privacy, please refer to the data protection information of the respective social network:

If, for example, you are a Facebook member and do not want Facebook to collect information about you via our website and link it to your Facebook member data, you must log out of Facebook before visiting our website and delete any cookies that have been set. You can also completely prevent the loading of Facebook plugins with add-ons for your browser, e.g. for Mozilla Firefox: https://addons.mozilla.org/en-GB/firefox/addon/facebook-container/.

YouTube

On some of our websites we embed YouTube videos. Operator of the corresponding plugins is YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. When you visit a page with the YouTube plugin, a connection to YouTube servers is established. YouTube will be informed about which pages you visit. If you are logged into your YouTube account, YouTube can personally assign your surfing behaviour to you. You can prevent this by logging out of your YouTube account beforehand.

Podigee Podcast Hosting

We use the Podcast Hosting service provided by Podigee (Podigee GmbH, Mateusz Sojka and Benjamin Zimmer, Schlesische Str. 20, 10997 Berlin, Germany). Email: datenschutz(at)podigee<dot>com. The podcasts are loaded by Podigee or transmitted via Podigee. 

Its use is made on the basis of our legitimate interests, i.e. interest in a secure and efficient provision, analysis and optimization of our podcast offer in accordance with Art. 6 Para. 1(f) GDPR.  

Podigee processes IP addresses and device information to enable podcast downloads/recordings and to collect statistical data, such as retrieval numbers. This data is anonymized or pseudonymized before being stored in the Podigee database, unless it is necessary for the provision of podcasts. 

Further information and appeal possibilities can be found in Podigee's privacy policy: https://www.podigee.com/en/about/privacy/.